TElefÓnica Digital + FJORD
Jan 2012 — 12 weeks

Play

A seamless video service for a “lean back” experience, where content flows towards users, and follows them anywhere.

If you’re interested to know more about the tablet experience, ping me!

Role

Entering the project in its second phase, I was responsible for designing a pleasurable, consistent, and coherent user experience on tablet devices (Android and iOS) and on Android mobile.

Outcome

A global service that delivers on its key customer promise: “As close to your content as possible.”

Impact

The comprehensive and adaptable product design allowed for a consistent service deployment in over 10 countries between Latin America and Europe.

Telefonica Digital won the TV Connect Industry Awards for the Best Multiscreen Service category in 2013.

Telefónica’s achievement was highlighted because of its ability to give users fluid, reliable and high-quality access to content across a growing number of screens and devices.

The service was recognised as the most innovative above other finalist like Virgin Media TiVO and TV Anywhere or China Unicom Tianjin’s WoTV.

You can find more information on here and here.