Diesel Flipbook

This project, developed during my Erasmus semester at Eina, was focused on visual promotion of the fragrance "Only the brave" by Diesel. We were asked to art direct the resellers and retail stores campaign to communicate both the brand value and the mood of this new product. I chosed the flipbook to express in a more enchanting way the values related to power, strenght, velocity and dinamism related to the mood of the product. The graphic artifact was a gift.